Haroun Levi Masoet, a South African native born to a Scottish father and a Cape Malay mother, embarked on his modeling career at the age of twenty-four. Collaborating with renowned photographers like Nadav Kander and Dave Hamilton, he discovered a newfound passion that propelled him to explore both sides of the camera with unwavering enthusiasm.

Venturing into photography allowed Masoet to develop a consistent and innovative approach to composition and visual storytelling. With each project, he strives to unite a culmination of twenty years' worth of experiences and values into a cohesive theme, reflecting his unique artistic ethos.

By being based in London, Milan, and Paris, Masoet gains access to a wealth of creative opportunities in the realm of commercial photography. While it is impossible to reinvent the wheel, he believes in his ability to influence and shape the journey, making a distinctive impact along the way.

Thank you.


“ IF IN FACT YOU HAVE REACHED ALL YOUR GOALS, PROBABLY YOU HAVE NOT SET THEM HIGH ENOUGH “

Herbert Von Karajan